ingenie is an innovative car insurance brand for 17-25 year olds that provides affordable premiums for young drivers by treating them as  individuals. Using advanced telematics technology fitted in drivers’ cars, ingenie assesses individual driving styles to determine insurance premiums rather than using the traditional risk assumptions applied to young drivers by car insurers.

By rewarding improved driving with discounted premiums, ingenie is encouraging and incentivising better and safer driving amongst young people.

ingenie has a number of high profile investors, including highly respected insurance professional Steve Broughton, his brother and British Airways Chairman Martin Broughton and footballer turned broadcaster Gary Lineker. To find out why they decided to back ingenie visit here.